Case Studies



We invent new interactive characters for most events. Your event mission fuels our creative process:

• Character Design
• Original Costumes
• On-Theme Scripts
• Casting Interactive Actors (1-10s)
• Performing & Photography
— all tight with your style & theme



Petals Meet Logo

Original Sketch

Petals & Pump Belt

Arm of Petals
Embodying a Corporate Message

SunBio Systems' Request
An attention-getting stilt character on their brand message, "Farm to Fuel," for their major trade show, the National Biodiesel Expo, in Florida. Audience: international bio-fuels technologists, investors, farmers, sustainability advocates, press.

Creative Response: Literal Translation
SunBio's products bridge farm and fuel -- so does our costume.

Handle

Leg Leaf/Grass
At 8 feet tall, "Ms. Bio/Diesel" is designed around a two-toned top and pants. On the left side, she's a bright sunflower — with petals for arms, leaves on leg, and grass at foot. On the right side, she's a metallic, mechanical gas pump — with working digital counters, a slot to "swipe" a card (of the company president!) and a hose arm feeding a pump handle hand. SunBio's sunflower seed give-aways continue the conversation after the initial Wow! inspired by our costume among attendees.


See Ms. Bio/Diesel on the Show Floor



Statuesque Face

Original Statue

Jacket Likeness
Uniting a Community Through History

Marblehead Arts Festival's Request
A living statue for the annual July 4th street celebration in the New England seaside town. Audience: families, young adults, middle-aged adults, locals & tourists.

Creative Response: Historical Accuracy
We call Marblehead's Historical Society to discover their favorite historical figure: Revolutionary General John Glover.


Shoulder Bird

Snazzy Boots
We survey his bronze statue on Boston's Commonwealth Ave, then recreate this likeness down to waistcoat, britches, and (at the time) broken sword. For humor, we land a small seagull on his epaulet (reminiscent of statues worldwide!) and add high-heeled boots. Though he speaks no words and holds a stony expression, he communicates by the subtleties of when and why he moves, and at whom he looks.

See Glover's Living Statue in Action


Rose Ann
Peggy
Pink Gear
Pocket Garden
Supporting a Marketing Campaign

Ball Horticultural's Request
Two characters derived from a new marketing campaign and TV spot about Wave petunia fanatics for their annual greenhouse show near Los Angeles. Audience: Flower growers, sellers, garden writers, competitors.

Creative Response: Stories and Props
We develop two full-storied characters fitting the consumer demographic. Sisters-in-law "Rose-Anne" and "Peggy" from "Bloomington" are comic foils — one bubbly, the other earnest. We devise on-message sketches for improvising with guests. Wave petunias are sold in pink pots; we enthuse, "We're so busy with work and kids, we just look for easy-to-spot pink pots!"

We craft specialized props:
#1 Hand
Petunia Mic
A pocket garden for "weather tests," a petunia microphone for "interviews", an album of "family photos" full of petunias, and a sports-fan hand to bridge to our mostly male flower growers and sellers. We acquire a pile of hot pink paraphernalia, including handbags, spray bottle, ruler, spatula, pocket fan, parasol, and feather boas to support our funny interactive stories and decorate guests in photo ops.



See Rose-Anne & Peggy in the Greenhouse



New Mom of Twins

Regency Style

Baby Towns
Personifying an Event Theme

Allston & Brighton Community's Request
A commemorative parade character for the 200th birthday of adjacent Boston neighborhoods, Brighton & Allston. Audience: local families, officials, press

Creative Response: Poetic License
We invent the charming and funny Regency era "mother" of Allston & Brighton, taking the liberty of calling the towns "twins." In a period-style empire waist dress, hairdo, and shoes, our proud new mom carries twin dolls, nestled in caps monogrammed A and B. She weaves across the parade route,

Towns' Birthdays

Regency Shoes
engaging crowds up-close on both sides with quick laughs. Waving and beaming, she coos over her babes, and crows, "This is little Brighton, he was born first, and this is Allston!" A banner proclaims the towns' birthdays and cradles the twins in its lace top. She's the only "historical" character in the parade!



See Mom Parading her Twin Towns


Sunshine Clown
Dots and Dashes
Umbrella Tote
Succeeding Even If Things Go Awry

Argh! Our elaborate stilt-walking costume was delayed by the airline.

Creative Response: Improvise
We speed-shop every gift store within walking distance. "Sunshine Clown" appears in polka dots & stripes, accented by a sparkly hat, boa, pearls, and a yellow umbrella, inverted to tote her give-aways. We devise an effective spiel for ground level.

Our Client's Praise: "We never worried a bit; we just knew she would pull it off, and she did. The most valuable part of her service is commitment to get the job done. I wish all suppliers were as committed as Barbara! Of course, on day 2 when her costume was there, she was fantastic! We will use Barbara again next year!"
— Steve Austin, SunBio Systems

See Sunshine Clowning at the Expo


Collaborative Process with Clients

Understand Your Mission - Learn your event's particular style & energy, guest profiles, site layout & design, and performer locales.

Character Design - Craft character(s) with original costumes, personalities, mannerisms & accents, and messaging. For themed events, we can create an ensemble of "vocal locals" with inter-relationships who convey place & time & story with theater-quality scripts.

Pre-Event Proofs - Present characters, and major costume & story elements. Iterate based on feedback. For trade shows, role-play hand-offs with staff, collect any qualifying questions.

At Your Event - We join your team with a variety of interactive skills:
• Natural charm
• Themed improvisation
• Crowd gathering
• Qualifying leads
    • Knowing who & how to engage
    • Artful message delivery
    • Inspiring memorable photos


Our observer & photographer blends with guests & helps performers tune characters, interactions, and positioning during the event.

Post-Event Wrap - Meet to share stories, kudos, feedback, photos.

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